Hip Hop Legends Use Celebrity to Leverage Savvy Entrepreneur Deals

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T.I.

black owned, black black entrepreneurs, gig, side hustles
(Photo by Paras Griffin/Getty Images for Netflix/Allied Integrated Marketing)

Clifford Joseph Harris was professionally known as T.I. or Tip with his long-time business partner Jason Geter just launched an investment group titled Syndicate Tech Cypha. The focus of this fund is a target tech startup in its early, growth, and late stages.  T.I. being one of today’s seasoned music veterans has found some success in film, television, clothing nightclubs and an artist-owner in the streaming service TIDAL. Tech Cypha is not T.I.’s first attempt in the tech investment space as has his first endeavor 13 years didn’t garner desired results. After recalibrating and focusing more on providing startups with capital, marketing, and branding direction through guided mentorship and various partnerships that include leveraging influencers as they pool their resources in technology investment.  This again is another example of one of our hip hops elder statesman leading by example and continuing to make powerful business moves. 

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