Inventor/Entrepreneur Lonnie Johnson Wins Massive 73 Million Arbitration from Hasbro


ATLANTA – Lonnie Johnson is a nuclear engineer, who graduated from Tuskegee University with a Ph.D.  He is also a former NASA scientist and inventor. He founded his company,  Johnson Research, and Development, in 1989 and his company is behind the hugely popular Super Soaker water gun and Nerf toy guns which he licensed toy giant Hasbro to sell in a specific agreement.

That agreement which specifically entailed Johnson held the rights to not only his guns but any technology with “three-dimensional products” at 2% based on appearance and 1% on “two-dimensional representations” was breached because Hasbro created separate products with the same technology and claimed them as their own.  Johnson stated in his original agreement from 1996 that the technology was also his and he was to be paid royalties on the design. Hasbro did not abide by the agreement and Johnson has been awarded a whopping $73 million in back royalties according to the law firm King & Spalding.

Johnson Research filed a claim against the giant toy company in February inciting Hasbro’s underpayment of royalties for the Nerf line toys from 2007 to 2012. An additional separate breach of contract against the behemoth toymaker filed in the district court of Atlanta accused Hasbro of violating the original agreement.

Hasbro was forced to open their books to determine sales of his agreement pro ducted from 2006-12. In the arbitration we got everything we asked for,” said Atlanta attorney Leigh Baier. “The arbitrator ruled totally in Lonnie’s favor.” The attorney also said Johnson “is very pleased” with the outcome.

source AJC

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Kevin "KevRoss" Ross is a music and radio industry expert. He is a 20 -plus year entrepreneur with the leading most successful industry trade publication and site Radio Facts ( He has also published various books, magazines, performed marketing and promotions for major corporations and recording artists and he is on the advisory board of several industry organizations. This year Ross introduced his non profit organization LOMARI (Leaders of the Music and Recording Industry) to help teach young minority students how to market and manage their music and products.


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