Kevin "KevRoss" Ross is a music and radio industry expert. He is a 20 -plus year entrepreneur with the leading most successful industry trade publication and site Radio Facts (www.blogwallet.com). He has also published various books, magazines, performed marketing and promotions for major corporations and recording artists and he is on the advisory board of several industry organizations. This year Ross introduced his non profit organization LOMARI (Leaders of the Music and Recording Industry) to help teach young minority students how to market and manage their music and products.
12 Things All Black Entrepreneurs MUST DO to Be Taken Seriously in 2025 In 2025, Black entrepreneurs navigate a rapidly evolving business world where professionalism, strategic branding, and savvy use of AI and automation are critical to gaining respect and scaling successfully. Beyond having a
nLet me Talk to my TeamnnnnnnnnnnnnThis is almost ALWAYS a sign that you have been taken for a ride. When someone calls you to do business with you and they have a load of questions. BE VERY CAREFUL how you answer. Cue questions are questions like: "How would you market my brand/product?"nnnnIf you give them the answer, because you need the business what do they need you for. Chances are they will try to do it themselves. [...]n
“Let Me Talk to My Team” — A 2025 Playbook for Guarding Your Business Time In 2025, the phrase “Let me talk to my team” remains a classic red flag signaling potential time-wasting during business calls. It’s often a polite stall tactic used by prospects
nWho Do You Reach?nnnnnnnnHere is an example of another fake client if you are an established business. If they are spending their money it's up to THEM to FIND OUT who you reach. These dangling carrot games amaze me and they are a waste of your valuable business time. If you see major accounts, ads or clients in my business why would you ask a question like this? I will tell you why. They are testing out your business confidence. [...]n
Updated for 2025: Practical AI & Business Moves Running a successful business in 2025 is a complex challenge, especially for Black entrepreneurs who face unique systemic barriers. While passion drives many to start their ventures, managing deadlines, orders, payroll, hiring, vendors, bills, and personal life
Updated for 2025: Practical AI & Business Moves In 2025, Bishop T.D. Jakes continues to inspire entrepreneurs with his powerful insights on business growth and time management. His message is particularly relevant in today's fast-paced, AI-driven business landscape, where entrepreneurs must adapt quickly to stay
Ways to Deal with Unscrupulous Competitors in 2025 In today's fast-evolving business landscape, dealing with unscrupulous competitors requires a strategic and forward-thinking approach. As AI-driven tools and digital transformation reshape markets, protecting your brand and innovating continuously are essential to maintaining a competitive edge. The
Excerpted from my updated 2025 edition of Mind Your Own Damn Business , here are some of the most critical mistakes I’ve observed among Black business owners —lessons sharpened by experience and the fast-evolving realities of today’s market. These insights aren’t universal gospel but reflect
