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Why You’re Seeing BlogWallet in Your Inbox

Some of you may have noticed BlogWallet emails landing in your inbox lately. That’s on purpose.

We’re running a test with our full list of 100,000+ readers to see what kind of content actually resonates. At the same time, we’re cleaning house — removing old dead emails, spam addresses, and the marketers who only signed up to push their press releases without any mutual benefit for our reach. We get over 700 emails a day — so this is all part of the strategy to whittle things down to what serves our brands and you the most effectively.

For those new to BlogWallet: it’s a business diary I’ve been building for over 10 years, based on 30 years of my experience in media, business, and entrepreneurship. It’s packed with tips, tricks, and hacks to save creatives, founders, and brand builders time, money, and effort. The whole point is to keep it direct-to-consumer — no hype, no overblown sales spin — just the stuff that actually works.

We’re no longer interested in chasing corporations that don’t want to support businesses like ours. Instead, we’re motivated to cut out the middleman and go direct to consumer, the same way several other savvy businesses like ours have done.

Here’s what this means for you:

  • If you’re into money hacks, entrepreneurship, and ways to grow your business — you’ll see more BlogWallet.
  • If you’re here for music and entertainment industry news — you’ll keep getting TheIndustry.biz updates as a separate list.

Bottom line: you’re not losing anything. We’re just making sure you get content that’s worth your time — and that our emails go to the people who actually want them.

Thanks for rolling with us while we test. The feedback (and the clicks) already tell us a lot.

Kevin Ross
Kevin Rosshttps://blogwallet.com
Kevin "KevRoss" Ross is a music and radio industry expert. He is a 20 -plus year entrepreneur with the leading most successful industry trade publication and site Radio Facts (www.radiofacts.com). He has also published various books, magazines, performed marketing and promotions for major corporations and recording artists and he is on the advisory board of several industry organizations. This year Ross introduced his non profit organization LOMARI (Leaders of the Music and Recording Industry) to help teach young minority students how to market and manage their music and products.

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