You Want to Do Something Else—Maybe in the Creator Economy
What new passions or opportunities are calling you? The creator economy, powered by platforms like TikTok, Substack, and AI content generators, offers entrepreneurs fresh ways to build income streams without the heavy overhead of traditional businesses. Use your existing relationships—yes, those business cards—to explore new ventures, attend virtual meetups, or schedule casual lunches (your treat). Even if you don’t have a clear next step, leaving a draining business frees your energy and creativity. It’s risky, but staying stuck is riskier. Clear your head, embrace new tech, and get ready to build the next big thing on your terms.
Kevin "KevRoss" Ross is a music and radio industry expert. He is a 20 -plus year entrepreneur with the leading most successful industry trade publication and site Radio Facts (www.radiofacts.com). He has also published various books, magazines, performed marketing and promotions for major corporations and recording artists and he is on the advisory board of several industry organizations. This year Ross introduced his non profit organization LOMARI (Leaders of the Music and Recording Industry) to help teach young minority students how to market and manage their music and products.
