In a perfect world? Sure. Reality check: for the first couple of years, you’re the CEO, janitor, marketer, accountant, and customer service rep. You’ll hate some tasks, but AI tools can help with bookkeeping, social media, and even customer interactions. Still, the buck stops with you. If you can handle all that and still hit your bottom line, you’re on the right track.
Kevin "KevRoss" Ross is a music and radio industry expert. He is a 20 -plus year entrepreneur with the leading most successful industry trade publication and site Radio Facts (www.radiofacts.com). He has also published various books, magazines, performed marketing and promotions for major corporations and recording artists and he is on the advisory board of several industry organizations. This year Ross introduced his non profit organization LOMARI (Leaders of the Music and Recording Industry) to help teach young minority students how to market and manage their music and products.
